Why do I need a business development manager, when I have already setup a business and is making profit? The answers lay in the desire to stay ahead of your competition while maintaining quality products & services to your clients.
The need for businesses to have a business development plan cannot be over-quantified, owing largely to the nature of the business environment today where there is cut-throat competition, and a constant evolving phenomena of marketing that has morphed from the traditional system to scientific.
How to develop your business policies the right way
the research angle
Get that competitive edge in your niche through extensive market research analysis. Inquire into the What, Where, Why & When of your product / services marketing mix.
“The aim of marketing is to know and understand the customer so well, the product or service sells itself.”– Peter Drucker